Purpose of the Business - Reasons for Selecting this Business

Purpose of the BusinessThe main purpose of the fast food outlet in London is to provide high quality foods at local environment with local taste. Along with this, to establish a presence in local fast food business and gain market share in the fast food industry of the UK is the aim of the business (Counihan, 2008). To fulfill this purpose, it will create unique, innovative menu and entertaining environment in outlets to differentiate the business as compared to competitors. Additionally, the main aim of this business is to provide quality foods and keep customers happy with full satisfaction.Reasons for Selecting this BusinessIn present fast...

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Team Leader’s Role

In an organization various teams are formed by the managers and each team is headed by the team leader. Team leader has to play various roles in providing coaching and mentoring to their team. Role of the team leader is exploring the skills of their team. They are also focused towards guiding them about the efficient achievement of team objectives as well as organization goals (Schonrok 2010). All the team members should work with proper coordination and develop mutual understanding among members. All the team members should follow the instruction of their team leader. Another role of the team leader is to influence the employees for better performance...

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Monitoring Marketing Goal

Marketing goals deals in various factors of the organization. Every organization wants to increase the sales, increase the public awareness about their business, customer retention, increase in profit, reduction in cost, etc. All these factors are comes under the marketing goals. It is necessary for the researcher to monitor the goals of marketing. Researcher can use different ways of monitoring the progress of marketing goals (Dibb & Simkin 2008). Firstly researcher has to analyze whether the goals that have been framed should be according to the customer’s needs and wants. Researcher can monitor the progress by observing the employees,...

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Market Entry Strategies

For every new firm, it is necessary to adopt some strategies for entering in market and give competition. This post would give students an idea how to write assignment or homework related to market entry strategies. In this, Polish market entry is taken as a case study for entry of a bottled water product. To enter into the polish market of bottled water and give competition to the market leader, firm can opt for some strategies such as joint venture, strategic alliance, and franchising (Boone and Kurtz 2011).Joint venture: Firm can select the joint venture strategy because it is very difficult for an individual firm to give competition to market...

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Importance of Forecasting

Forecasting in CommunicationForecasting plays an important role to improve communication in the organization by providing important information to employees, managers and others stakeholders. Foresting provides an idea about sales units that will be consumed by the customers that helps to communicate the production department about the number of units to be produced during a particular time period. Forecasting involves sales forces to forecast in the organization that make an easy communication about predicted results and also the efforts that would be required to achieve the objectives (Smaros, 2004). Forecasting is also made by taking the consideration...

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